Thursday 15 October 2015

Yeezy 2020


Like Krispy Kreme, Kanye's back it again, Yeezy season 2 hit the runway with a bang. The oversized monotone-coloured drapes had everyones eyes. The first model to come out created the feel for the whole show, by yelling “First row fall in. Second row fall in.” All of the clothes had the same colour ways; black, tan, or army green. Not only did the woman yelling out commands to the models make it feel like “we at war”, but the fact that every article of clothing looked as though there was a huge brawl backstage. I am sure Kanye is a visionary, but not all people share the same vision.

Don't get me wrong there were some good aspects to the show, like the fact that Seth Myers got front row, who knew he was such a big Ye fan? Another bonus was seeing all of the Yeezy Boosts.

Kanye likes to let everyone know about his success in the sneaker industry by telling everyone with his music. “Hold up I ain't tryna stunt man, but the Yeezys jumped over the Jumpman.” Although this may not be true because its hard to believe he can out sell Micheal Jordan in sneakers, the resell value has the potential to be higher. He also touches on the resell value with his track All Day saying “20 Gs for the Yeezys off of eBay”. The Nike Air Yeezy 2 Red Octobers didn’t sell for $20,000 but they are priced on eBay at about 7-15 thousand. Now I know these are his collabs with Nike but to me the things he is doing with Adidas has the power to be bigger than Nike.


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